Mike Ferrufino serves as the President/CEO of the Colorado Hispanic Chamber of Commerce (COHCC). In that capacity, he represents a diverse network of more than 100,000 Hispanic owned businesses in the state. He advocates locally and nationally on behalf of the COHCC members as well as for low-income, minority, and immigrant communities. His expertise in the Hispanic market has helped to increase the effectiveness of regulatory and legislative strategy. He is a national leader in economic development and business strategies and has more than 30 years of experience in Spanish language media. Prior to the COHCC, he served as Vice President and General manager of Latino Communications and has worked tirelessly in board capacity with numerous non-profit organizations including: the Colorado Children’s Campaign, Robby’s Friends, Mi Casa, the Hispanic Chamber Education Foundation, Denver Health Foundation, Denver Public Schools Foundation, St. Jude Children’s Research hospital, Mile-High United Way, Visit Denver, Susan G. Komen Colorado, and many others. He is most passionate about empowering traditionally underserved populations to create economic opportunity, close educational opportunity gaps and improve health outcomes.